Ben Lueders is a brand designer, illustrator, and author in Omaha, Nebraska.

Stylized signature or autograph in gold color on black background.
Black, gray, and white text with a circular arrow icon. The text reads 'Buildtred'.
Logo for Children's Nebraska featuring a stylized sun with a spiral at its center above the text 'Children's Nebraska' in bold letters.
Black and white logo of a flying bird next to the text 'Dayspring Bank'.
The logo of FNB, a bank, featuring a circle with the number 1 inside and the lowercase letters 'fnb' next to it.
The logo of Guardify, featuring a hexagonal icon with a shield symbol inside and the word Guardify in bold black letters.
Logo of Hardy Coffee Co featuring a line drawing of a boar above the company name in stylized text.
Logo of Lens Distortions, featuring a stylized circular icon with a diagonal line inside and the company name next to it in bold black text.
A black and white logo featuring a side profile of an ancient Greek philosopher or god with a beard, next to the stylized text 'MARTYR MADE'.
Logo for Omaha Steaks with text indicating it is America's original butcher since 1917.
Two black speech bubbles with white text, one says 'STORY' and the other says 'BRAND'
Logo of Coram Deo Church featuring a stylized arched window with radiating lines.
Black and white logo of Thrasher Group with a stylized T symbol inside a square and the words "Thrasher Group" to the right of the symbol.
A man with a beard and plaid shirt smiling and holding a book titled 'Escape from Terikiak' in front of a colorful wall with cartoon characters and tropical trees.

Ben is is the author and illustrator of Escape from Terikiak—the first book in a new fantasy series for young readers.

Buy on Amazon!
A man with glasses, a beard, and long dark hair sitting at a desk working on a computer with a graphics tablet, in a room with a brick wall and a window.

He’s also the owner and designer of the branding studio, Fruitful–specializing in handcrafted logos, illustration & book design.

Fruitful Design

Ben and his wife Meg homeschool five creative kids together in their Omaha, Nebraska home.

A bride and groom share a forehead kiss at their wedding, eyes closed, with a plain background.
Two children, a girl and a boy, are playing on the beach near the water. The girl is standing and looking down, while the boy is crouched down, touching the sand and rocks.
Group of children and teenagers observing plants or trees in a lush green botanical garden or forest setting.
A man and a young girl are crouching on a sandy beach by the water, looking at the sand closely. The man is wearing a black t-shirt, shorts, and a watch, while the girl is wearing a purple dress. The scene takes place during the day with a calm body of water in the background.
Book cover titled "Escape from Terynak" by Ben Lueders, featuring cartoon characters of children and animals in a jungle setting with mountains and palm trees in the background.
Five beige stars in a row on a black background.
The Amazon logo with black text and an orange arrow underneath, pointing from the letter 'a' to 'z'.

Ben created Escape from Terikiak in partnership with his very creative children.

It is the first book in a new series: The Ficus Family Adventures.

Buy on Amazon!

Follow Ben on Instagram

Getting in on this @logoarchive trend! So hard to determine which logos to include...⁠ ⁠ Designed by Ben Lueders at @fruitful_design.⁠ ⁠ Featured here: ⁠ ⁠ @dayspringbank⁠ @parliamentconsulting⁠ @getguardify⁠ @wesgay⁠ @martyrmade⁠ @abideomaha⁠ @lensd
Follow Ben on Instagram